Category: Design

The Product Manager work is to link three main areas: Business Strategy, Technology, and Design (User experience). The conceptual structure of a product has, on one side the “Why?” – the business strategy behind that product, and on the other …

Conquering the consumer through experience with a product or service is a long-standing concern on the market, and is through the concept of user experience design that it shines through on the digital platforms.…

While developing a software or application, communication and proper planning are essential elements to deliver a product that meets the customer’s needs and provides an excellent usage experience. As an alternative to a good start, Design Sprint emerges, a technique …